The need for winning new products means that your new product development teams must be more effective than ever. This includes excellent communication, focus on the success drivers, and understanding of the key risks and uncertainties of projects. It also means the need for better project evaluation and tough but effective portfolio management decisions.
NewProd 3000 is an interactive screening model based on the extensive NewProd research by Dr. Robert G. Cooper. By comparing the profile of a new product opportunity to a huge database of new product profilesproducts whose outcomes are already knownNewProd 3000 predicts the likelihood of commercial success. Along with project diagnostics, it can assist in project evaluation by assessing projects on nine critical success factors:
NewProd 3000 is available in both multiple-industry or industry-specific versions. In addition, Axiom can tailor the model for the unique needs of your company. The result is a highly predictive screening tool that, according to independent studies, achieves an accuracy of 85%.
NewProd 3000 runs on Windows 95, 98, 98 Second Edition, NT, 2000, and XP.
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